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ABCL
Aditya Birla Capital Limited

Aditya Birla Capital Limited (“ABCL”) is a listed systemically important non-deposit taking Non-Banking Financial Company (NBFC) and the holding company of the financial services businesses. ABCL and its subsidiaries/JVs provides a comprehensive suite of financial solutions across Loans, Investments, Insurance, and Payments to serve the diverse needs of customers across their lifecycles. Powered by over 68,400 employees, the businesses of ABCL have a nationwide reach with over 1,740 branches and more than 200,000 agents/channel partners along with several bank partners.

Nationwide Branches

1,740

No. of Employees

68,400

Agents/Channel Partners

2,00,000+

Aggregate Assets

INR 5.91 Lakh Cr

Consolidated Lending Book

INR 2 Lakh Cr
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Job Description

Aditya Birla Sun Life AMC Ltd

Relationship Manager - Retail Banks - Borivali

Location: Mumbai - Borivali, Maharashtra
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Job Description

Job Purpose

Implementing the sales strategy to maximize sales from allocated channel relationships, by promoting visibility and ensuring service standards are met.

Job Context & Major Challenges

Job Context:/Job Challenges:
Birla Sunlife Asset Management Company is one of the early entrants into the market with a 15 year history of Asset Management in India. It is a joint venture between the Aditya Birla Group and the Sun Life Financial Services Inc. of Canada.

The Indian MF Industry has grown on the back of some really strong performance of the Indian equity market. However, it remains to be seen whether the industry has matured enough to handle the downside as well, when the performance of the market tapers, as it has since January 2008.

The long term outlook for Indian equities continues to remain positive, and going forward, equity returns are expected to track the earnings growth.

There is an increased interest globally on India’s fast growing asset management business. This can also be witnessed with entry of new global players in the market and a number of other global players queuing up for licenses.

Other important developments have been that there has been a rise in the percentage invested in equity products as compared to debt products in the last year and decision by SEBI to waive the entry load for investors making applications for investments in existing mutual fund schemes directly
As RM, the role is to increase visibility and goodwill among channel partners and distributors by regular interaction and ensuring prompt service for any issues. The basic idea is to keep the channels informed on company products and schemes to create awareness among the target clientele (Retail and corporate investors).

Key Result Areas

KRA (Accountabilities) (Max 1325 Characters)Supporting Actions (Max 1325 Characters)
KRA1Executing sales plans and ensuring maximum sales by engaging with clients on a regular basisObtaining and analyse information from market, identify new clients, make direct pitches, liase with channel partners/corporates, augment relationship to increase sales
KRA2training.Disseminating updates and other product related information in timely manner
Efficient and timely after sales support
KRA3Adhering to sales and reporting standardsCompliance with internal reporting & audit systems

Minimum Experience Level

2 - 6 years

Job Qualifications

Graduate

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